![]() ![]() ![]() We’ve recently partnered with Juventus, La Liga, Leicester City and Everton football clubs as a new sponsor, which is boosting our brand around the world.Ī real highlight for me was speaking at our PM:GO 6.0 event this year. This year has also been one to remember for a lot of positive reasons. I think seeing Mike Tyson crush the ‘bottle cap challenge’ in one take has to be a highlight, right? I’m really proud of the following we’ve earned and the opportunities we’ve created. With icons like boxing legend Mike Tyson and MMA superstar Conor McGregor. Sergey Portnov: Over the past five years, we’ve signed some amazing deals and worked with sporting heroes at the top of their game. What have been the highlights for both yourself and Parimatch during this period? SBC: You’ve celebrated five years as CEO of Parimatch this year. I’ve always set out to lead by example and embody the core values which make Parimatch the powerhouse it is, so I’m very proud that this has been recognised with such a great award. ![]() When the odds are stacked against you, being brave and adaptable is the mark of a true leader. 2020 has been incredibly challenging, but I firmly believe that in times of adversity, you have to lead from the front and keep focused on moving forwards, not getting side-tracked with distractions which might throw you off course. Sergey Portnov: I’m thrilled to be recognised by SBC as Leader of the Year. SBC: Firstly, congratulations on winning the Leader of the Year award! What does this award mean to you? We spoke to Portnov to discuss what the SBC Leader of the Year Award meant to both himself and Parimatch, and what 2021 holds for the company. So as we approach the end of this challenging year, what better way to round off 2020 than by reflecting on the achievements of one of the industry’s top leaders. At this year’s star-studded SBC Awards, Parimatch’s CEO Sergey Portnov was named Leader of the Year – an accolade which he was thrilled to receive. ![]()
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